We believe in free education

By entrepreneurs. For entrepreneurs.

Our story

Being an entrepreneur isn’t easy -- we know, we’ve been there. Even if this isn’t your first time starting a company, we can all use a little help along the way. And while there is a ton of quality content out there to guide you, we think that most of it is missing a few things:

  1. A non-prescriptive, framework-based approach that teaches you how to think (and not just what to do) about the problems and challenges you will face.
  2. A community built around the needs of entrepreneurs - by entrepreneurs, for entrepreneurs - where mutual support and open-source knowledge allow the community to succeed, together.

So in 2012, Startup Secrets was born. We started out as a workshop series with the Harvard Innovation Lab, fostering entrepreneurship in our local Boston community. But our dream was always to grow, and to share our knowledge with everyone, everywhere, for free.

Over the next five years, our founder, Michael Skok, developed the Startup Secrets workshops with the help of successful entrepreneurs and venture capitalists behind major companies like Unidesk, Hubspot, Google, and more. With dozens of years of experience behind our workshops, we've distilled all the important information so that you can have a leg up in your own startup.

Today, Startup Secrets is a 501(c)(3) nonprofit organization dedicated to providing free, flexible, quality education to entrepreneurs everywhere. We're working on bringing new lessons, new content, and new features to you every day.

Begin Your Journey Today

Our Vision

Startup Secrets is striving to cultivate a community of new and experienced entrepreneurs who work together - using and enhancing extensible frameworks and real-life examples - to learn, explore, and share their entrepreneurial journeys.

Our Mission

Our mission is to inform, motivate, empower and embolden entrepreneurs by (a) challenging their thinking in flexible and non-prescriptive ways, (b) fostering community for them to develop ideas, ask questions and learn from the experiences of others, and (c) cycling feedback, extensions and evolutions of learning into a common knowledge base that benefits all.

Our Platform

22 Hours of Workshops on Video
Real-world examples from 24 companies
Related articles detailing good practices for hiring, finding mentors, and more.
Coming soon:
22 complete lessons with 100 modules.
Answering the questions that entrepreneurs are actually asking.
Community features.
Including forums, messaging, new accounts, lesson tracking, and more.
Mentorship program.
Certifying Startup Secrets mentors and connecting them one-on-one with Startup Secrets entrepreneurs.

Our Roadmap

Our team

Martin Sinozich Executive Director
Martin was appointed Executive Director in December of 2017. He began his career in Corporate America in IT, operations and finance roles, and later moved on to entrepreneurship, investment, and education in the food, health, and tech industries. Martin is currently an Entrepreneur in Residence at Harvard Business School, and is dedicated to learning, teaching, and mentoring. Martin is an avid skier, and still always takes lessons.
Larry Kramer Chief Financial Officer
Larry brings nearly 30 years’ experience in various public and private organizations, holding senior financial roles in companies such as GE, NewsEdge/Thompson, and more. He is currently a managing partner at Foundation Management Associates in Boston, Massachusetts. Larry is also the lead singer for not one, but two, rock bands.
Claire Sinozich Content and Outreach Coordinator
Claire is our Content and Outreach Coordinator and a graduate of New York University. She has experience in research and operations in nonprofits ranging from the Metropolitan Museum of Art in New York, to the GrowHaus, an urban farm and food justice center in Denver. Claire is passionate about education and entrepreneurship, and is likely the one tweeting at you.

Our board

Jeff Barnett CEO of Salesforce Commerce Cloud
Jeff is currently the Chief Executive Officer at Salesforce Commerce Cloud, formerly Demandware. His main experience is working in the technology industry, with companies like Siebel Systems and eDocs, in sales, marketing, and operations.
Dries Buytaert Chairman and Chief Technology Officer of Acquia
Mostly known for starting Drupal in his college dorm room, Dries has a wealth of experience in open source technology. He is currently the Chief Technical Officer at Acquia, as well as its co-founder.
John Pearce Co-Founder and Partner of Underscore VC
John is a finance and operations executive with extensive experience in the technology industry. Currently a partner at Underscore VC, he has also held senior roles at Demandware, AppIQ, and Hewlett-Packard.
Katie Rae CEO and Managing Partner of The Engine
Katie is currently the Chief Executive Officer and Managing Partner at The Engine. She built her career in product and business development in the technology industry, and also is a startup mentor in the Boston community former managing director at Techstars Boston.
Michael J. Skok Co-Founder and Partner of Underscore VC
Michael Skok founded Startup Secrets, and now sits on the board. He has experience as both an entrepreneur and investor, working with companies like Symantec, Acquia, Demandware, and more. He is currently a partner at Underscore VC.