02. Value Proposition

  • uTest

    This case study offers insight into how uTest developed its value proposition and successfully addressed the gain/pain ratio.

  • Apperian

    Apperian’s approach to developing its value proposition while demonstrating the way it succeeded with the Gain/Pain Ratio.

  • Disqus

    How Disqus developed its value proposition, while offering insight into addressing the qualitative evaluation process.

  • Diagnostics for All

    DFA’s approach to defining value proposition and its ability to address qualitative evaluation and gain/pain ratio requirements.

  • Actifio

    This presentation is an overview designed to help startups create their value proposition. Developed in partnership with Actifio.

  • Amazon

    Problem Solving featuring Andy Jassy, SVP, Amazon Web Services.